Volume 11 - Volume 11
Knowledge of Nonverbal Communication in Friday Sermons
Abstract
This study identified the level of nonverbal communication knowledge (KNV) among Friday sermon
orators. Friday sermons are observed to be an important medium at conveying important messages
and reminders to the Muslim community, which is held every Friday. The technique of delivering a
sermon will have a great impact on the congregation who listens to the sermon. This is becasue an
impactful verbal delivery which is accompanied nonverbally, will provide an optimal impact to its
audience. The combination of nonverbal and verbal communication will also increase the
effectiveness of the sermon. This is because KNV is an important factor in attracting the audience’s
interest and attention at continuing to listen to the sermon while receiving the conveyed message.
Therefore, KNV is essentially needed by an effective sermon orator. This study is a quantitative
research, which used a survey method involving 82 orators who responded to the questionnaire in
order to find out the level of their on KNV. The findings show that the KNV among these Friday
sermon orators who are based in Hulu Terengganu District achieve an overall mean which is at a
moderately high level of 3.42, namely physical appearance 3.72, limb movement 3.28, facial
expression 3.28, occultic 3.09, vocal 3.52 and chronological 3.60. Findings from this study is
expected to encourage sermon orators to pay more attention on KNV during sermon delivery so that
important messages can be effectively conveyed to the Muslim community and achieve the desired
goals.
Paper Details
PaperID: 2506
Author's Name: Mohd Ala-uddin Othman, Zulazhan Ab Halim, Mohd Shahrizal Nasir, Mohd Fauzi Abd Hamid and Mohd Firdaus Yahya
Volume: Volume 11
Issues: Volume 11
Keywords: KNV, Nonverbal Communication, Hulu Terengganu District.
Year: 2021
Month: August
Pages: 4817-4837